Reactivation email examples I wrote, which were usually sent to inactive subscribers at the 7-day, 14-day, and 21-day marks to encourage users to get back on the app.
Example of an instructional email I wrote that were sent to existing Bumble subscribers that explained Bumble Coins and how to use them in the Bumble app.
Our tone is relatable and understanding, but with a sense of urgency to get back in the app (i.e. the CTA).
